Helping Companies Get to the Next Level
Make it Real applies targeted assistance to help emerging companies thrive and scale.
Our team has created and navigated new ventures through successive rounds of funding and growth for decades. We are entrepreneurs with academic and professional credentials who balance passion and business sense. Need a pitch deck to help you sell your product or service? Perhaps that brand identity needs to evolve or you need someone to help raise capital for your next round. Yes, we do all that and we’re very good at it. If you’ve launched a solid concept that’s poised for growth, we’ll help assess gaps, build a plan, and apply precise, efficient support from our network of experts to make things happen, and Make It Real. View Work Samples »
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Companies
F.O.G. Forward Operations Grip
Challenge: The barrel of a rifle quickly overheats to over 130 degrees after 120 rounds without a suppressor and 60 rounds with a suppressor.
Solution: Develop a product built for military and law enforcement that is designed to withstand 540 degrees eliminating heat displacement to the hand. This provides the shooter quicker reaction time and consistent aim.
Learn More | Request Term Sheet | Company Funded
Phenometrix
Challenge: Build software that improves and optimizes interactions between people from an image of a face in a matter of seconds.
Solution: Use artificial intelligence (AI) based technologies identify, decode, and analyze ananonymous individual’s Genetic Personality & Character Traits in real time with incredible accuracy to predict possible outcomes
Sniffle
Challenge: Speed the acceptance and adoption of telemedicine, with an independent solution that physicians can truly embrace.
Solution: Sniffle is telemedicine app and network designed to promote physician participation as well as patient convenience, currently piloting effective mobile COVID-19 testing in Arkansas, Nevada and St. Louis.
Learn More | Company Funded
Alpha Scout
Challenge: Streamline the cumbersome, costly, labor and travel-intensive process of connecting student athletes with coaches for playing and scholarship opportunities.
Solution: Alpha Scout is a sponsor and advertiser-supported social network that facilitates NCAA-compliant communications and levels the playing field with technology.
Early Stage Cancer Screening Test
Challenge: Patients with early cancer often have no symptoms and often unaware of the threat of cancer that may be spreading.
Solution: Develop a point of care screening test covered by two pending US patents. This screening technology has been tested on 10,000 patients in numerous clinical trials conducted in the US, Canada, Asia and Europe.
Rebeliam Media
Challenge: There is no brand for teens that educates, helps and entertains Generation Z. That is where Rebeliam Media comes in.
Solution: Rebeliam Media creates original programming for YouTube, Facebook, Snapchat and Instagram while also selling original content to streaming services like Amazon, Hulu, Netflix, Apple, Viacom, Quibi and many others.
PICKUP
Challenge: Delivery of big and heavy and high value goods has not kept pace with the Instant Economy. 68% have abandoned retail purchases due to delivery friction. When people purchase, they want it now.
Solution: PICKUP pairs trust-verified local Good Guys in trucks with a scalable, tech-enabled ecosystem to simplify logistics. Its retail partnerships have helped propel growth to 51 cities across the country and an NPS of 88.
Learn More | Company Funded
Duckbill
Challenge: Keep cash, currency or critical documents safe, organized and mobile.
Solution: Duckbill is the money clip raised to a new level—a stylish statement about convenience that doubles as a collector’s item
Infusion HF70+
Challenge: Refresh an athlete’s thirst without wasting calories and diluting nutrients
Solution: Infusion HF70 replaces perspiration with fortification, infusing water with naturally occurring minerals and converting simple bottled water into a powerful sports beverage.
Games2U
Challenge: Bring a unique, turnkey package for kids’ special events and celebrations to the parents’ backyard.
Solution: Shark Tank finalist Games2U is a mobile amusement park, delivered and set-up at your location. A complete package, from game concepts, website and graphics to operating system and marketing plan, with 70 franchises sold in year one; 160 in year two. Games2U continues to thrive today under new management.
Learn More | (Company Sold)
Kallassy’s Swing Magic
Challenge: Take the frustration out of improving your golf swing and make it reliable and repeatable all year long.
Solution: Swing Magic launched with an infomercial and direct response marketing in January 2000. With over 750,000 sold worldwide the Swing Magic was the most successful new golf product of its era—and is endorsed by many golf pros and long drivers, and now licensed by world-renowned instructor Hank Haney
Learn More | (Company Sold)
Our Services
Our expertise covers 12 disciplines, delivered as specific applications or comprehensive programs.
Pitch
Pitch decks, presentation strategies, critiques
We’ll share the proven techniques we teach to other entrepreneurs and make sure you shine.
Structure
Entity formation, cap table, bylaws
We’ll help put the essential pieces in place to achieve your goals and build a foundation.
Finance
Organization, pro forma, resource allocation
We’ll help calibrate the timing and tools you need for an efficient pay as you grow.
Protection
Legal, trademark, patent, IP assignments
We’ll plan and implement the essential steps for safeguarding your investment, IP and assets.
Funding
Capital raises and stages, working with VCs
We’ll utilize our network to identify and pursue the best partners to propel your success.
Product
Design, development, and management
We’ll help you assess and fill the gaps on the way to delivering a unique and compelling offering.
Process
Development, quality, continuous improvement
We’ll help you develop or refine a plan for scaling your operation in stages and staying in budget.
Customers
Defining, winning, tracking, maintaining
We’ll help you connect, from market size and segmentation to personas and retention.
Marketing
Brand identity, strategy, media placement and PR
We’ll tap our core competency to position, brand, price and present your offering.
Sales
Team building, training, culture development
We’ll help determine the best path and people for taking your offering to the next levels.
Support
Evaluate, adapt and pivot for sustaining success
We’ll help plan the journey, scale the resources and diagnose your changing needs.
Logistics
Warehousing, and shipping of goods
We’ll find the right location and resources for your needs as your business evolves.